"Finding the next cool thing" is a great read to get anyone associated with the principles of trendhunting. It says with the use of the tools like the Internet, humans can swarm and collaborate on innovative tasks to form collaborative innovation networks, or COINs. This blog is a COIN. We are a cyberteam of self-motivated people with a collective vision to achieve a common goal of doing great work by sharing ideas, information, and work. :)
Some tips to get you started:
- Think about the information you come across on a daily basis, could someone else benefit from knowing it too?
- Have you noticed a re-occurring event within culture? What are these different manifestations? Do they add up to something?
- How can you apply this "movement" to your client's business? Are they directly involved, or should they be?
- What else is going on in culture that might influence what's happening? Are there other connections to be made?
- Think about how you specifically relate to the world: your habits, behaviors, and thoughts. What are social connections that people like you make? Are these being adequately captured for the rest of the agency to access?
Posts
No comments:
Post a Comment